Loom review
Loom's free plan caps videos at 5 minutes, which covers most async updates perfectly, but you will need the Business plan at $12.50 per month if you want longer recordings or custom branding.
The short answer
Report outdated infoLoom is a free screen and camera recording tool (a tool that lets you record your screen with your face in the corner and share the link instantly) used by 25 million people. The free plan allows unlimited videos up to 5 minutes each and works on any computer without technical setup.
Reviewed by the Aheri Systems team for small businesses and growing teams.
- Starting price
- $0/month
- Free plan
- Yes
- Best for
- Solo founders on stable internet who record short client updates or walkthroughs
- Not ideal for
- Users on low or unstable bandwidth connections, use voice notes or written async tools instead
- Setup
- No-code, 5 minutes
Our Verdict
Loom is worth installing if you currently send long explanation emails or schedule calls just to walk someone through a document or process. The free plan covers solo founders completely for most use cases. Skip it if your bandwidth is unreliable, as Loom requires a stable connection to record and upload.
Aheri Systems team review
How Loom scores
At a glance
Setup ⓘ How much technical skill is needed to set up and use this tool effectively.
No-codePricing Access ⓘ Whether pricing is accessible for small and growing businesses. Considers free tier quality and entry-level plan value.
Free
Risk Reversal
Install Loom free, record one video instead of your next explanation email, and send it. If the recipient does not find it faster and clearer than text, nothing was lost.
The Catch
The free plan limits recordings to 5 minutes each. If you regularly need to record longer walkthroughs, you will need the Business plan at $12.50 per month.
The Problem Loom Solves
The Pain
You are scheduling a 30-minute call to explain something that would take you 4 minutes to show on your screen, and then both people block out half an hour in their calendars.
The Fix
Loom lets you record your screen with your voice in real time, creates a shareable link the moment you stop recording, and the recipient can watch it when it suits them.
What is Loom?
Loom records your screen and face simultaneously, creates a shareable link in seconds, and lets the viewer leave timestamped comments, eliminating the need for a live meeting.
Pros and Cons
+ What We Love
- ✓ No card required to start and free plan is genuinely useful
- ✓ Shareable link is created the moment you stop recording, no upload wait
- ✓ Viewer can leave timestamped comments directly on the video
- ✓ Loom AI automatically creates a title and summary for each video
- ✓ Works inside Gmail as a Chrome extension, no tab switching needed
- ✓ The face-cam circle makes async communication feel more personal
- Watch Out For
- ! 5-minute cap on the free plan limits longer walkthroughs
- ! Requires stable internet for recording and upload, not ideal for low-bandwidth users
- ! Videos are stored on Loom's servers, not locally, so a stable connection is needed to view them
- ! No offline mode
Top features
Screen and camera recording
Records your screen and your face simultaneously, with your camera appearing as a circle in the corner of the video.
Instant share link
Loom generates a shareable link automatically the moment you stop recording. No uploading, no waiting.
Viewer comments
Anyone watching your video can leave a comment at any specific timestamp, so feedback is always tied to the exact moment they are referring to.
AI video summary
Loom automatically generates a written summary and title for every video, so viewers can decide whether to watch before clicking play.
Gmail integration
A Chrome extension lets you record and insert a Loom video directly into a Gmail draft without leaving your inbox.
What Can You Do With Loom? (Examples)
A few ways growing businesses use Loom. This is not an exhaustive list.
Loom Pricing
$0/month
Unlimited videos, 5-minute recording limit, viewer comments, basic editing
$12.50/user/month (billed annually)
Unlimited recording length, custom branding, engagement insights, password protection
Who Is Loom For?
Best For
- ✓Solo founders on stable internet who record short client updates or walkthroughs
- ✓Consultants replacing unnecessary sync calls with async video
- ✓Freelancers delivering feedback or project updates to remote clients
- ✓Anyone who currently writes long explanation emails and wants to switch to video
Not Ideal For
- ✗Users on low or unstable bandwidth connections, use voice notes or written async tools instead
- ✗Anyone needing recordings longer than 5 minutes regularly, use the Business plan or Screencastify instead
- ✗Teams needing video hosting and course delivery, use Vimeo or Teachable instead
Loom Integrations
Tools Loom connects with, and what each connection actually does for your business.
Gmail
Record and send Loom videos directly from your Gmail compose window
Slack
Share Loom links in Slack channels with an auto-generated preview
Notion
Embed Loom videos directly inside Notion pages
Asana
Attach Loom videos to Asana tasks as video updates
Jira
Add Loom recordings to Jira tickets for bug reports or feature walkthroughs
Quick Facts
Alternatives to Loom
Before You Sign Up
What the marketing page does not tell you.
Wins vs Loses
Unnecessary synchronous meetings and long explanation emails
Hidden Costs
Free: unlimited videos up to 5 minutes each. Business: $12.50/user/month for unlimited length. Enterprise: custom.
Your Data
Data stored on US-based servers. SOC 2 compliant.
Frequently Asked Questions
Is Loom free with no credit card? +
Can I use and pay for Loom from any country? +
What is the 5-minute limit on the free plan? +
Can I edit my Loom videos after recording? +
How do I share a Loom video? +
Can I password-protect my Loom videos? +
Does Loom record audio? +
Can I use Loom on a mobile phone? +
How long are Loom videos stored? +
Is Loom a replacement for Zoom? +
Reader Ratings
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